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A new initiative by MPA gives free digital editions of magazines to college students hoping to convert them into magazine readers and to test the viability and popularity of digital delivery. Five publishers are participating in this initiative. Read more

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Merrill Lynch report on the state of the newspaper industry does not see online representing over 50% of total newspaper ad revenues until more than 30 years from now.More>>

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    Magpie

    Why Magpie? Because I like observing these sleek birds with a tapering tail. And like Magpies, I live with the burden of being a 'chatter', even though I believe that I am rather shy, reserved and unobtrusive :).

    Thursday, September 27, 2007

    LaunchPAD: For Brides, Expats and Entrepreneurs

    Three new titles for three different audience groups.

    The first two are already on the newsstand and the third should be out next month.

    EXPAT Insider is a new monthly magazine that aims at giving the expat community settled in India an insight into entertainment to lifestyle and people of India

    Bride & Style: A monthly magazine from the ITE Group, Bride and Style was launched at the ITE India 'Bride and Groom Fashion Show -2007. Jaya Prada launched the magazine in New Delhi.

    DARE: CyberMedia’s DARE magazine is expected to hit the newsstand next week. Priced at Rs 30, it focuses on entrepreneurship and has a tagline “Because Entrepreneurs DO”

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    1 Comments:

    Anonymous Anonymous said...

    AgencyFAQS is reporting that India Today will launch the German auto mag, Auto Bild in India in two months

    3:41 PM  

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