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    Magpie

    Why Magpie? Because I like observing these sleek birds with a tapering tail. And like Magpies, I live with the burden of being a 'chatter', even though I believe that I am rather shy, reserved and unobtrusive :).

    Tuesday, February 06, 2007

    Media Ads: The Economist 'Brain'

    I came across this ad in a forward of Great Ads of the World sent by a friend and I instantly wanted to share it here.
    This exceptionally powerful ad for 'The Economist' was created by O&M Singapore and won the gold award at The One Show 2004.
    The ad has no logo or copy, but if you see long enough you can identify the familiar red masthead, low on the center of the brain.

    Labels:

    3 Comments:

    Blogger Chiaroscuro said...

    very, very nice ad...wish many more clients were as confident and open..

    11:23 AM  
    Blogger Jace said...

    Nice. Though I can't quite see the masthead in the low-res image you have here.

    2:04 PM  
    Blogger School said...

    Jace:
    I will try to find a hi-res pic for you.
    In the lo-res image, the masthead is the little red smude on the third fold from below. (Hint: where two magazine are placed in an O-like formation)

    10:16 AM  

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