Why Magpie? Because I like observing these sleek birds with a tapering tail. And like Magpies, I live with the burden of being a 'chatter', even though I believe that I am rather shy, reserved and unobtrusive :).
Reaching Young Readers
A new initiative by MPA gives free digital editions of
magazines to college students hoping to convert
them into magazine readers and to test the viability and popularity
of digital delivery. Five publishers are participating in this initiative. Read
more
World's First Mag
The Gentleman's Magazine was the first general-interest magazine.
It was founded in London by Edward Cave in January, 1731.
The original complete title was The Gentleman's Magazine: or, Trader's monthly intelligencer. More>>
30 YEARS
Merrill Lynch report on the state of the newspaper industry does not see online
representing over 50% of total newspaper ad revenues until more than 30 years from now.More>>
Why Magpie? Because I like observing these sleek birds with a tapering tail. And like Magpies, I live with the burden of being a 'chatter', even though I believe that I am rather shy, reserved and unobtrusive :).
The Financial Times new branding campaign coincides with the newspaper's redesign. Using the tag line "We Live in Financial Times," the campaign features three distinct images that represent globalization (World business depicted as an island with business buildings from all over the world), mergers and acquisitions (Smaller sharks being swallowed by the larger ones) and entrepreneurship(Richard Branson looking like Che Guevara)
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